Xerese (zuh-REES), a new Rx topical product for herpes simplex labialis

May 2011

You'll see ads for Xerese (zuh-REES), a new Rx topical product for herpes simplex labialis.

The company is even putting promotional signs near the OTC cold sore products in pharmacies.

Xerese is the first combo antiviral/anti-inflammatory drug for cold sores. It contains acyclovir 5% and hydrocortisone 1%.

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